Shubhra Chadda is a pioneering Indian entrepreneur and the co-founder of Chumbak, the lifestyle and design brand that brought quirky, vibrant India into homes, wardrobes, and hearts. With an eye for aesthetics and a deep understanding of India’s evolving consumer culture, Shubhra has played a pivotal role in building one of the country’s most recognizable and beloved homegrown retail brands.

What started in 2010 as a fridge magnet venture has now grown into a full-fledged lifestyle empire-offering everything from home décor and fashion to gifting and accessories, available across digital and offline platforms. Shubhra’s vision helped transform Chumbak from a startup into a category creator in India’s design-led retail space.

She is widely recognized for her customer-first approach, creative leadership, and retail innovation, and is often invited to speak at entrepreneurship forums, design summits, and women-in-business platforms. A role model for women balancing creativity and commercial strategy, Shubhra shares insights on scaling brand stories, building authentic customer relationships, and the power of intuition in leadership.

Today, Shubhra Chadda continues to inspire a new generation of entrepreneurs with her blend of design thinking, brand authenticity, and fearless storytelling.