Over the last three decades he has been a part of the growth story of the industry having worked with Bajaj Auto, Maruti Suzuki, Mahindra & Mahindra, & Nissan India. His last assignment was as MD in Nissan India.

His career in the field of Sales & Marketing has made him travel pan-India. He has been deeply involved in areas of brand building, strategic marketing, retail network expansion, rural marketing, & formulating group-level strategies. Has successfully led many new product launches in the auto industry. A sought-after keynote speaker at management forums such as FADA, ET Auto, National HRD Forum, & Confederation of Indian Industries – CII, he talks about the challenges he faced during his career & his experiences working with dealerships at the time when Indian automobile was on evolution stage – throwing examples of different brands & how those brands have grown in the past years.

Currently pursuing a career in the field of management education, Arun has partaken in several panel discussions for CNBC, CNBC ET Now, NDTV, ZEE News & AajTak on topics related to business & industry.