Amrish Rau is a seasoned leader in the fintech industry, known for his impactful roles across some of India’s most influential payment and financial technology platforms. With deep expertise in building and scaling digital payment ecosystems, he has consistently focused on innovation, reliability, and long-term value creation within the fintech space.
Prior to becoming the CEO of Pine Labs in March 2020, Amrish Rau co-founded Citrus Pay, one of India’s leading payment gateway companies. Following its acquisition by PayU, he served as the CEO for PayU India, where he played a critical role in expanding digital payments and strengthening merchant-focused financial solutions across the country.
As CEO of Pine Labs, Amrish Rau continues to drive growth by transforming the company into a comprehensive merchant commerce and fintech platform. His leadership reflects strategic clarity, customer trust, and execution excellence, making him a key influencer in shaping the future of digital payments and fintech innovation in India.