Neha Marda is a well-known Indian television actress and entrepreneur who has made a significant mark both in the entertainment and business worlds. She gained national recognition through her role in the popular television drama Balika Vadhu and further strengthened her presence through shows like Doli Armaano Ki and Kyun Rishton Mein Katti Batti. With her powerful screen presence and dedication to her craft, she became a familiar face in Indian households.

Beyond acting, Neha has successfully stepped into entrepreneurship as the co-founder of Phitku, a natural alum-based deodorant brand valued at around ₹180 crore. Launched in 2025 after her pregnancy, the brand was inspired by her personal experience with body odour and skin concerns. Phitku offers chemical-free roll-on deodorants made with traditional fitkari (alum) ingredients, designed to control odour for up to 24 hours, reduce underarm pigmentation, and provide a non-toxic, alcohol-free alternative for everyday hygiene.

Neha recently showcased her entrepreneurial journey on Shark Tank India Season 5, where she pitched Phitku alongside her co-founders Sumit Marda and Rahul Dokania. As part of Namastu Enterprise, the brand promotes sustainable, eco-friendly personal care solutions rooted in traditional Indian wellness. Through her journey from television star to successful entrepreneur, Neha Marda continues to inspire individuals to embrace innovation, wellness, and purpose-driven business